[cafeteria]© gives brands direct access to 2,472,661 insights from 12,302 Next Gen   users through custom studies and AI built on their responses.

Move from question to decision faster than traditional research ever could.

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AccoHiyaH&MMASHollisterDuft & WattersonAdidasLippincottReale ActivesUoIAEGChicago CubsInvisalign
why [cafeteria]?

Direct access to what Gen Next thinks, wants, and does.

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your focus group
1/10th
of the time
100%
human
S/NTH

AI built on real conversations with young consumers.

precise, real-time data easy interface

“a real friend can never be replaced” 0:20 “if you're opting for like a really baggy pair, then yeah, drawstring is nice” 0:16 “I got a lot of my inspiration or ideas from TikTok” 0:17 “I think Sabrina Carpenter always looks flawless so I like her stuff” 0:11 “the ones I just use is Degree 72-Hour Athletic. Smells good, works good” 0:20 “it'd be clean because I feel like you can just style it more” 0:13 “if I want like the caffeine boost energy boost then I get an energy drink” 0:28 “Chipotle, I always get a burrito bowl with white rice and chicken no beans” 0:20 “Sweetgreen ... the most home-similar ingredients, and they're all extraodinarily healthy for you. ” 0:17 “having friends is one of the best feelings like of community” 0:42
“I really like Athleta. I like Lululemon, but not as much as Athleta” 0:13 “I have a hard time cutting out Diet Coke ... it's hard to say no when it's zero calories” 0:16 “I love kimchi, I love pickles, and I love fermented foods” 0:25 “I kind of wish that Target carried, like, Alo Yoga or just smaller brand names” 0:25 “PacSun That's probably where I order from the most... also garage I've been loving garage” 0:16 “If Wisdom promoted a product, I'm definitely buying it, 100%” 0:25 “the Disney Plus interface, there's so many properties now... it's not user intuitive anymore” 1:37 “I love the adidas campuses, the light pink ones. I've been wanting them” 0:36
custom studies

Precise answers to private questions.

how it works

The New Wellness Marketing Playbook
latest report
2026-07-21
The New Wellness Marketing PlaybookA marketer’s guide to claims, creators, and proof for the next generation of wellness spending. This playbook turns [cafeteria]'s Health + Wellness edit — 237 hours with 1,400+ Gen Z and Gen Alpha — into better claims, sharper creator briefs, and smarter campaigns.

by [cafeteria]

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